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Notice Summary

Title:
United Kingdom-London: Media Buying and SEO Services
Document Ref:
523065-2019
Document Type:
Contract Notice - Open Procedure
Published By:
City, University of London
Date Published:
05 November 2019
Deadline Date:
30 November 2019
Document Source:
Framework/DPS:
No
Alert Profile:
Labels:

Notice Abstract

City, University of London is seeking to appoint by tender:1) An agency who can strategically advise upon and instigate integrated media buying activity; and2) An external search engine optimization agency to manage its search marketing. City's websites http://www.city.ac.uk and http://www.cass.city.ac.uk are central to the successful marketing of City and to the recruitment of students to its courses.

Notice Details

Contract notice

Directive 2014/24/EU - Public Sector Directive

Directive 2014/24/EU

Section I: Contracting Change entity

I.1) Name and addresses

City, University of London

Northampton Square

London

EC1V 0HB

UK

Telephone: +44 2070400196

E-mail: procurement@city.ac.uk

NUTS: UKI4

Internet address(es)

Main address: http://www.city.ac.uk

I.3) Communication

The procurement documents are available for unrestricted and full direct access, free of charge at:

https://www.delta-esourcing.com/tenders/UK-UK-London:-Marketing-services./AP69SD5U75


Additional information can be obtained from the abovementioned address


Tenders or requests to participate must be sent electronically to:

https://www.delta-esourcing.com/tenders/UK-UK-London:-Marketing-services./Q4ZST2W57M


Tenders or requests to participate must be sent to the abovementioned address


I.4) Type of the contracting authority

Body governed by public law

I.5) Main activity

Education

Section II: Object

II.1) Scope of the procurement

II.1.1) Title

Media Buying and SEO Services

Reference number: 20/1011

II.1.2) Main CPV code

79342000

 

II.1.3) Type of contract

Services

II.1.4) Short description

City, University of London is seeking to appoint by tender:

1) An agency who can strategically advise upon and instigate integrated media buying activity; and

2) An external search engine optimization agency to manage its search marketing. City's websites http://www.city.ac.uk and http://www.cass.city.ac.uk are central to the successful marketing of City and to the recruitment of students to its courses.

II.1.5) Estimated total value

Value excluding VAT: 3 350 000.00 GBP

II.1.6) Information about lots

This contract is divided into lots: Yes

Tenders may be submitted for all lots

II.2) Description

Lot No: 1

II.2.1) Title

Media Buying

II.2.2) Additional CPV code(s)

79342000

II.2.3) Place of performance

NUTS code:

UKI4

Main site or place of performance:

Inner London – East.

II.2.4) Description of the procurement

City, University of London seek to appoint one/or a small number of agencies to strategically advise upon and instigate integrated media buying activity.

II.2.5) Award criteria

Price is not the only award criterion and all criteria are stated only in the procurement documents

II.2.6) Estimated value

Value excluding VAT: 3 200 000.00 GBP

II.2.7) Duration of the contract, framework agreement or dynamic purchasing system

Duration in months: 36

This contract is subject to renewal: Yes

Description of renewals:

City has the option to extend for up to 2 periods of an additional 12 months at the end of years 3 and 4. City may re-tender this opportunity before the end of the planned contract.

II.2.9) Information about the limits on the number of candidates to be invited

II.2.10) Information about variants

Variants will be accepted: No

II.2.11) Information about options

Options: No

II.2.13) Information about European Union funds

The procurement is related to a project and/or programme financed by European Union funds: No

Lot No: 2

II.2.1) Title

Search Engine Optimisation

II.2.2) Additional CPV code(s)

79342000

II.2.3) Place of performance

NUTS code:

UKI4

Main site or place of performance:

Inner London – East.

II.2.4) Description of the procurement

City seek to appoint an external search engine optimization agency to manage its search marketing. City's websites http://www.city.ac.uk and http://www.cass.city.ac.uk are central to the successful marketing of City and to the recruitment of students to its courses.

II.2.5) Award criteria

Price is not the only award criterion and all criteria are stated only in the procurement documents

II.2.6) Estimated value

Value excluding VAT: 150 000.00 GBP

II.2.7) Duration of the contract, framework agreement or dynamic purchasing system

Duration in months: 36

This contract is subject to renewal: Yes

Description of renewals:

City has the option to extend for up to 2 periods of an additional 12 months at the end of years 3 and 4. City may re-tender this opportunity before the end of the planned contract.

II.2.9) Information about the limits on the number of candidates to be invited

II.2.10) Information about variants

Variants will be accepted: No

II.2.11) Information about options

Options: No

II.2.13) Information about European Union funds

The procurement is related to a project and/or programme financed by European Union funds: No

Section IV: Procedure

IV.1) Description

IV.1.1) Type of procedure

Open procedure

IV.1.8) Information about Government Procurement Agreement (GPA)

The procurement is covered by the Government Procurement Agreement: No

IV.2) Administrative information

IV.2.2) Time limit for receipt of tenders or requests to participate

Date: 30/11/2019

Local time: 12:00

IV.2.4) Languages in which tenders or requests to participate may be submitted

EN

IV.2.7) Conditions for opening of tenders

Date: 30/11/2019

Local time: 12:00

Section VI: Complementary information

VI.1) Information about recurrence

This is a recurrent procurement: No

VI.3) Additional information

The contracting authority considers that this contract may be suitable for economic operators that are small or medium enterprises (SMEs). However, any selection of tenderers will be based solely on the criteria set out for the procurement.

For more information about this opportunity, please visit the Delta eSourcing portal at:

https://www.delta-esourcing.com/tenders/UK-UK-London:-Marketing-services./AP69SD5U75

To respond to this opportunity, please click here:

https://www.delta-esourcing.com/respond/AP69SD5U75

GO Reference: GO-20191031-PRO-15526103

VI.4) Procedures for review

VI.4.1) Review body

City, University of London

London

UK

Telephone: +44 2070400196

VI.5) Date of dispatch of this notice

31/10/2019

Current Notes