Description of the goods or services required
Invitation to Quote: Targeted Community Focus Groups on Death and Dying in Birmingham
Birmingham City Council is inviting organisations to provide quotations for supporting targeted focus groups around the topic of death and dying in the city.
This work is to support Birmingham’s Joint Strategic Needs Assessment (JSNA) deep dive on death and dying in the city. Deep dives are in-depth analysis of key areas relating to health and wellbeing.
The findings will be used to determine actions local authorities, the local NHS and other parties need to take to meet health and social care needs and to address the wider determinants that impact on health and wellbeing.
The aim is to develop local evidence-based priorities for commissioning which will improve the public’s health and reduce inequalities. .
Engagement and consultation are essential elements of the JSNA. It is especially important to involve the population whose needs are being assessed in the JSNA deep dive. We can deliver more efficient and effective services and more person-centred care if we listen to what people are telling us.
The deep dive into death and dying in Birmingham is part of a series of enhanced reviews forming part of Birmingham’s new approach to its JSNA. It is our long-term ambition that we would like to live in a city where there is equity in life expectancy, citizens are able to die with dignity and we can talk openly about death and dying with those close to us. However, this is currently not the case for some citizens.
Request to run targeted focus groups
Birmingham City Council is inviting organisations to provide quotations for delivering targeted community focus group to engage citizens in face to face focus groups and to discuss the important issue of death and dying in Birmingham. By seeking views from a range of groups the JSNA deep dive can provide a deeper insight into these important issues.
The providers are expected to host and facilitate one or more targeted focus groups with the specific target groups.
The targeted focus groups will help inform our understanding of citizen views and engage citizens in the challenges of inequalities in mortality affecting the city.
Specific groups for engagement
• Ethnic communities – Black African/Caribbean
• Ethnic communities – Asian Pakistani
• Working age adults with physical disabilities
• Residents of Heartlands ward (lowest life expectancy)
• People with long-term conditions
• LGBT community
• Young people aged 18-25
• Homeless population.